It Seems Automobile Manufacturers Are Now Taking the Metaverse Seriously

Office spaces and digital showrooms of the automobile firms went to the metaverse. The virtual architect built by the two can host future vehicle debuts and other events.

Nissan Motor’s showroom in Tokyo’s Ginza district went to the metaverse that features the company’s latest model of the electric vehicle Ariya.

The debuted metaverse from both firms is also an initiative move for their employees and their clients to explore the virtual space since more people are working from home due to the coronavirus pandemic.

Sources

• Nissan and Toyota roll into metaverse with virtual experiences – Nikkei Asia